Features that have made Magento the best eCommerce platform
Magento is a feature-rich eCommerce development platform. This platform enables developers to access a broad range of in-built tools, extensions, and features to create impressive and easy-to-navigate interfaces for different businesses. From marketing to catalog management, SEO-friendliness, enhanced security, etc., Magento has features that cover all aspects of online stores and ensure an exceptional shopping experience to the customers.
An expert Magento developer in Sydney has unboxed the features here. Let’s take a look.
Website management:
When you choose Magento for your eCommerce website, you get an in-built CMS for your website’s landing pages. This makes website management much easier. Moreover, features like multiple language support, multiple currency support, CAPTCHA for authentication of users, customisable template-based designs, easy tax calculations, etc., make the entire process of website management much simpler than the other eCommerce platforms known today.
Catalog management:
Catalog management is one of the key aspects of a successful eCommerce business. No matter if it is a small or a large business, the ability of managing the website catalog well is important for e-stores. Magento comes with an array of catalog management features to help out developers with an easy management process. The platform supports bundled, simple, and configurable products. Features like dynamic pricing, limitless product attributes, social sharing or the products, etc., help a lot to simplify the process of catalog management.
Order management:
Magento helps with an easy order management process as well. In Magento, the admin panel helps in creating, editing, and viewing orders. When it comes to order management, this platform also covers shipping labels, invoice printing, and packaging slips. With this, you can also avail order notifications by emails, order status customisation, credit memos creation, creating multiple invoices, and much more.
Marketing and Promotional tools:
Magento comes with a wide range of robust promotional and marketing tools. From cross-selling and up-selling to generating distinct coupon codes, providing coupon sharing reports, offering discounts for multi-tier selling, etc., this amazing platform lets you do much more for your eCommerce website.
Easy shipping and checkout process:
Magento makes the shipping and checkout process easy. And a simple buying process is what every customer looks for. This is what increases the store’s efficiency and demand. With Magento, you can enjoy features like multiple convenient payment gateways’ integration, single-page checkout system, integration of shipping modules with the order dispatch details, SSL or secure socket layer support for sales orders, and more.
SEO tools:
With this eCommerce platform, you can also access an array of SEO tools like SEO-friendly URLs, integrated Google Site map, product tags, moderated reviews, search engine compatibility tools, multiple tools for customer sorting, and many more to help you to create optimised and fast-loading e-stores for your customers.
Apart from these, Magento also allows faster search, improved data filtering, offers better hosting environments as compared to the other platforms, lets you upload product videos, and ensures a simpler, more professional, and easy-to-navigate website. All these together make Magento the best eCommerce platform and a favored choice of both the e-store owners and developers. If you too run an eCommerce business and want to get your website built with this platform, look for a trusted company like GetAProgrammer to avail expert Magento solutions and a business-driven online store.
